Pure LatexBliss announces Learn and Earn cruise winners
Furniture Today Staff -- Furniture Today, July 29, 2013
ATLANTA - Pure LatexBliss has announced cruise winners in its Learn and Earn program, designed to educate and inspire retail sales associates to "live latex."
Collectively, the RSAs have qualified for more than 800 awards.
Kyle Laudone of Bed Pros in Tampa, Fla., is one cruise winner, and said he plans to take his cruise to Cozumel, Mexico later this year.
"Pure LatexBliss is my favorite brand to sell," he said. "The daily training taught me everything I need to know to be confident in successfully and correctly positioning the product."
Other cruise winners are Russell Edwards of Bed Pros in Clearwater, Fla.; Kyle Zerbe of K.W. Smith Furniture & Mattress in Lafayette, La.; Glen Doering of Mattress Land in Visalia, Calif.; and Sandie Czarnick of Amish Furniture Outlook in Grand Island, Neb.
Learn and Earn, designed in collaboration with Incentive Team, is an online training portal featuring a series of short videos that educate RSAs on Pure LatexBliss' key messaging and branding, along with the product benefits of latex. After each video, participants complete a quiz and collect points that are redeemed for prizes including electronics, jewelry and - the top ticket item - cruises.
"The Learn and Earn system provides incentives for RSAs to improve their work and really shine in the field," said Pure LatexBliss President Kurt Ling. "Since the training program was implemented, we've seen a clear increase in product sales - and the number of RSAs cashing in for high-level prizes proves their passion and enthusiasm for success."