Designers share what's selling at Las Vegas Market
Furniture Today Staff -- Furniture Today, August 1, 2013
Guy: There is currently a notable style change taking place across the world of interiors. Carving and traditional pieces are being interpreted in new ways, which, as a company, we started about six years ago once it became clear that traditional room settings were fast falling out of favor globally. To give added umph to our line, we created many original art pieces in varying materials to complement our expanded Mademoiselle line, which was designed as if I was commissioned by Coco Chanel for her imaginary 21st century home. The younger professionals today demand a more eclectic feel which can comfortably mix the old with the new.
F/T: And how can retailers show new products that will seem fresh and exciting to younger buyers who don't want to imitate their mother's living room?
Butera: Know your customer! Clients do not come to Barclay Butera showrooms for minimalism, if you catch my drift. They know there are going to be layers upon layers of fabrics, textures, magnificent upholstery and classic-with-a-twist case goods. I am constantly refreshing our retail spaces with new finds from European flea markets and with cool things I find at trade markets - vintage pieces and beyond. Retailers need to experiment with wood finishes, various metals, fresh lighting. We do major overhaul flips on our stores every couple of months, but in between, we continue to swap our color stories, change upholstery for the season and the like. Oh, and matching upholstery and case goods? The kiss of death.
Berk: You can have color, but just not overwhelming. And tell your green story if you have one. It's very important to a lot of consumers. To me, being "green" shouldn't even be a question - it's a common courtesy to everyone else that lives on the planet.
Surmelis: There's a fine line between new and exciting and not relatable to real life living. It's not that we don't want to see things that are familiar - we do. We just want to see them in a new way. Combining new design ideas with things that represent the best of comfort and warmth in our homes is a recipe that works well for most customers. In my experience, most of my clients aren't looking to be avant garde - they're looking for things that feel fresh, but practical and still have a sense that they can easily work with the hand-me-down pieces that they have.