Somebody needs to tell Kermit the frog that it’s all over: It really is easy to be green.

Even better, thanks to that marvelous and often addicting box we call the TV, being green is getting easier and easier with each passing day.

Here’s why. The networks are seeing the opportunity to make the green by focusing in on green programming.

They, like some of us in home furnishings, recognize that consumers are tuning in to eco friendly initiatives, so what could be more logical than green TV?

Recently, Discovery announced that it is investing in excess of $50 million to broadcast original green programming, largely through the upcoming new network called Planet Green.

Here is how the new network describes itself and its mission:

‘Planet Green is the first and only 24-hour eco-...Read More

Just in case you aren’t convinced that green is on the grow, consider this: There are now a small but growing number of real estate agents known as ecobrokers. And, as if you even had to ask, ecobrokers specialize in marketing a small but growing number of green homes coming on the market.

And jus as the mighty oak tree springs from a tiny acorn, observers say the market for green or eco-friendly homes is likely to follow that same cycle. In fact, the National Home Builders Association says that this market segment is expected to blossom from $7.4 billion to a whopping $38 billion over the next two years.

And as of last year, about 100,000 homes across the country had been certified green, according to the National Association of Home Builders.

Also, at the most recent International Builders’ Show held earlier this year...Read More