At a dinner with the Malaysian Furniture Promotion Council, Plantation Industries and Commodities Minister Datuk Peter Chin Fah Kui gave this advice to furniture manufacturers: “Focus on quality and original designs if you want to penetrate the medium to higher market segments.”

His speech, covered by the Malaysian National News Agency Bernama.com, also noted it was important to create “Malaysian’s own brand of premium offerings and become market specific to cater to the needs” of those various markets.

Now to anyone making furniture, that should be obvious. But to countries like Malaysia that are trying to gain a competitive edge in the world market against other major producers like China, it also could be a novel approach to help boost market share.

That’s because, for years, many Malaysian producers ...Read More