Dirt Cheap Quick and Easy Strategies to Fill Your Furniture Store with Hungry Customers During Stagnant Times

As readers of my blog know, at the recent High Point Furniture Market I was asked to give a seminar entitled "The #1 Secret to Grow Your Business In Tough Economic Times". I had a great crowd and lots of questions afterwards which is always a good thing if you are a speaker. It means people actually were interested in the topic and paid attention at 8:30 on a Monday morning of market.

Based on the feedback from the questions as well as people that have called and asked for more information about this topic, I am going to host a follow up webinar on Thursday, evening November 4 at 7PM EST, 6PM CST, 5PM MST, 4PM PST.

This is going to be a great resource for furniture retailers and reps who want to be knowledgeable about new media strategies. You can register to be on the call at www.FurnitureSecret.com. This FREE follow up webinar will discuss specific marketing strategies that retailers should be using in today's tough economic climate and provide some resources for those that want to implement these quickly and easily.

As many of you know, I have spent the last several years studying top direct response marketers in other industries. We as an industry do not do near as good a job of communicating what value we offer to the consumer. But more importantly from my perspective, we also are talking to them in old media like TV, Radio, Newspaper and Yellow Pages rather than the personalized methods afforded by new technologies like Google, Email, Facebook, and Websites.

There is a fundamental shift that has occurred in the marketing of home furnishings businesses towards new media solutions. For this reason, furniture technology and marketing expert, Sev Ritchie, has agreed to join me as a co-host of the November 4th webinar. Sev Ritchey has a long list of industry accomplishments in cutting edge technology solutions. Currently Sev is a partner with Leslie Carothers in the Kaleidoscope Partners, a leading provider of social media solutions to the home furnishings industry.

A few of the topics to be discussed on the FREE Webinar include:
• Expanded Tips & Tricks To Get listed on the first page of Google
• 9 Best Ways to use Personalization in Marketing to make it stand out
• Effective Use for Furniture Stores of Social Media Marketing like Twitter and Facebook (Sev's expertise)
• Measuring the Investment in New Media To Get a Return - If Marketing Dollars Can't Be Measured They Shouldn't Be Spent!!!
• Steps To Build An Integrated Marketing System that Will Not Overwhelm A Furniture Retailer's Resources or Time Constraints

The basis of the webinar centers around the strategy of how to integrate a variety of medias to simply and easily attract qualified customers to a retail business when the customer is ready to do business with the retailer. By embracing cost effective new media solutions, personal interaction between a retailer and the end user becomes infinitely simpler.

Retailers can register for the FREE Webinar Dirt Cheap Quick and Easy Strategies to Fill Your Furniture Store with Hungry Customers During Stagnant Times at www.FurnitureSecret.com. The Webinar will be on Thursday, November 4 at 7PM EST, 6PM CST, 5PM MST, 4PM PST.

This Free webinar will not only help retailers grow their business in tough times, but
all attendees will be entered into a drawing for a free IPAD or $500 Gift Card to be given away on the webinar.