NHFA provides new portal to connect consumers and furniture retailers

July 23, 2009

The non-profit National Home Furnishings Association (NHFA) website - www.HomeFurnishings.com - offers consumers a new way to shop.

The site includes articles, images, design advice, buying guides and decorating tools so the consumer can create her own look.

In addition, the site is a portal so she can search for certified HomeFurnishings.com retailers and connect to their sites.

Finally the site offers a retailer certification program designed to build consumer confidence and trust in retailers with positive ratings. Certified retailers can include a link to their website or take advantage of the organizations micro site program for specific promotion and product offerings.

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Posted by Penny Schneck on July 23, 2009 | Comments (0)