Judi Fulbright
Welcome to Furniture/Today's Research blog. Each week we'll take a look at interesting research data related to the home furnishings industry. Our focus for the week may come from research we have conducted ourselves or it might be something we've come across and just want to share. We hope you'll use this space too, to share your thoughts or to weigh in with what you think about the topic under discussion.
Three members of Furniture/Today's Research team, Research Manager Dana French and Research Specialists Judi Fulbright and Daphne Garland-McLean, will be sharing this forum, each bringing our own unique perspective. We look forward to hearing from you!
Research SaysLink This | Email This | Comments (12) Will Contemporary continue to dominate case goods styles?That’s just what we will find out as Furniture/Today conducts its biennial survey of case goods retailers. Why is documenting case goods styles and price points at retail so important? Case goods as a product category makes up the biggest single share of both a retailer’s annual sales and his selling space, 41% and 47% respectively, as detailed in the latest Furniture/Today’s Furniture Store Perfo... MoreLink This | Email This | Comments (0) Has the recession changed how customers will shop?A resounding YES. That’s one of the conclusions drawn from a recent study of American consumers, conducted by Decitica this past August. A majority of the surveyed consumers either agreed or strongly agreed the recession has permanently altered their buying behavior. In addition, a majority are already doing something about controlling their spending habits. These consumers also reported getting l... MoreLink This | Email This | Comments (5) More on upholstery and price pointsAfter the appearance of the Upholstery Fabric & Style Survey in the October 5 issue, Furniture/Today’s research team fielded a call from a supplier who wanted to know the overall breakdown of upholstery unit market share by price point. Since we had not previously calculated those statistics, we quickly derived them and sent them along to the supplier as requested. In all fairness we thought you m... MoreLink This | Email This | Comments (1) It’s a Contemporary world – styles and stationary sofasStationary sofas are the bread and butter of upholstered furniture sales. So what’s the most popular style for stationary sofas? Furniture/Today asked just that question in its exclusive Upholstery Fabric & Style Survey, 2009. Answers came from more than 400 retail furniture store fronts. It seems that Contemporary is lord of the manor. More than one-half or 53% of stationary sofa units sold ca... MoreLink This | Email This | Comments (0) Merchandise mattersFurniture/Today, through its annual Furniture Store Performance Report (FSPR) survey, has been striving for nearly two decades to offer furniture stores a set of benchmarks to measure their own store’s performance up against. Data on furniture stores’ merchandise mix printed in last week’s issue, September 14. A free download of this report is available for the 30 days; click here to receive your... More |
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