Mike Root
Hi, I'm Mike Root, President of Furniture Sales of Mid-America, (www.furnituresales.biz) a furniture wholesale company in the Midwest and Rocky Mountain states. We have been recognized by numerous national furniture factories for sales excellence including multiple Salesman of the Year awards. I currently serve on the Executive Committee of the International Home Furnishings Representative's Association (IHFRA) as well as the CQRID Advisory Board of the Interior Design Society.
I see incredible opportunities for our industry to make a difference in people's lives. It is my intention to share with you positive stories and observations from around the country as they relate to the home furnishings industry. True, this is a blog for furniture representatives. But the reality is that we are all representing the home furnishings industry. Therefore I will write to and for reps, but hopefully the message will resonate with all throughout the industry. My perspective is one of a third generation furniture guy with past experience in retail, rental, and wholesale. I also have the good fortune of working with my father, Emmet Root, who is still active as a rep after almost 60 years.
We also operate a consulting business to help retailers and factories use innovative marketing to capture the attention of the end consumer through the use of direct response marketing and social media (www.GetCustomersRightNow.com). More information about me can be found on my blog at www.MikeRoot.com. To contact me by email meroot@mikeroot.com.
Email: meroot@mikeroot.com
From A Rep's PerspectiveLink This | Email This | Comments (0) Memorial Day Means More than Furniture Deals --- But that Would Be Nice TooHere we are at the unofficial opening of summer ---- Memorial Day weekend. We join you in celebrating those who have helped make our country a great place and the freedom we cherish. On this special Memorial Day we particularly remember the men and women who have served in the armed forces to protect our liberty.As you are out this weekend swimming in the pools, hiking in the mountains, enjoying... MoreLink This | Email This | Comments (0) Report From The Home Furnishings Industry ConferencePALM SPRINGS, Calif. — The annual All Industry Home Furnishings Conference was held this week in a beautiful setting. The great folks from the Western Home Furnishings Association combined with the National Home Furnishings Association put on a first rate gathering for retailers from across the country. Though the offerings were heavily geared towards helping retailers improve their business, I... MoreLink This | Email This | Comments (0) Congratulations to the Honorees of the Furniture Industry Gala AwardsMonday night at market there was a joint event sponsored by the National Home Furnishings Association (NHFA) and the International Home Furnishings Representative's Association (IHFRA). This is just one of many events that retailers and reps work together on to honor noteworthy members for their dedication to the industry. In local chapters around the country, local charity functions and indust... MoreLink This | Email This | Comments (1) The Annual Furniture Rep's Dinner is Next Friday...Are You Coming????Recently I was honored by being elected the 74th President of the international Home Furnishing Representative's Association. I appreciate the confidence my fellow reps and the Association has in me leading the organization this next year. I am very fortunate to have an outstanding group of guys working with me on the Executive Board as well as two incredible ladies running IHFRA. Next Friday e... MoreLink This | Email This | Comments (0) March Madness and IHFRADuring the spring Premarket, the Executive Committee of the International Home Furnishings Representatives Association (IHFRA) holds its annual meeting to review the previous year, set budgets and policy for the next year. The following day, the IHFRA Board of Directors meets to approve actions of the Executive Committee and offer guidance where necessary with ideas and opportunities from across... More |
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