Leslie Carothers
Hi, I'm Leslie Carothers, Chief Energizing Officer of The Kaleidoscope Partnership- a global social media agency started nine years ago for furniture, design and lifestyle brands to provide high level social media strategies along with execution capabilities for our roster of clients on http://tkpartnership.com. Having been in the furniture and luxury design business for the past 29 years, and having worked with consumers, retail sales consultants, retailers, manufacturers, suppliers, designers and the media, I have a decent grasp of our industry and hope, through this column, to give you solid *Retail Ideas* around various facets of social media that will help YOUR business prosper!
Please feel free to start a conversation on my blog by leaving a question or a comment or contact me at any time at leslie@tkpartnership.com, on twitter at @tkpleslie, on Facebook at http://facebook.com/TheKaleidoscopePartnership or through this group I run on Linked In: Social Media for Furniture Retailers, Manufacturers and Suppliers! If you're interested in having me speak to your organization or at your conference about a facet of social media, please email me at the above address.
Title: Retail Ideas Columnist
Email: leslie@tkpartnership.com
Retail IdeasLink This | Email This | Comments (5) @ICFF2010 -BUSINESS TAKEAWAYS@ICFF2010 -BUSINESS TAKEAWAYSThe International Contemporary Furniture Fair, now in its 22nd year, is held once a year in NYC. It is a global summit for showcasing the best of contemporary design with a special focus on emerging talent.My company, The Kaleidoscope Partnership, was fortunate to have been chosen to provide social media services for George Little Management - the producers of @ICFF201... MoreLink This | Email This | Comments (13) NEGATIVE ONLINE REVIEWS - WHAT TO DO?Consumer opinions. Good ones? You love them. Bad but balanced? Hate to see them, but try to listen and learn, right? But, when they’re both bad AND unfair? They make you boiling mad and defensive!Why? Because you know you did all you could to help solve their issue. Your people went above and beyond the call of duty and handled the customer with respect, care and kindness. You bent your normal... MoreLink This | Email This | Comments (3) RESULT: 1/3rd STORE TRAFFIC INCREASE IN ONE DAYThe skeptics may ask: “Really? A NON-SALE event did that - and for under a $1,000.00 - on a Saturday?”The skeptics may think: “I don’t believe it. Is there proof- in writing?”Yep. I’m writing this post to share this: Even though you may not think or be convinced that YOUR customer, at the local level, is interested in eco-friendly furniture - I believe that the success of the event I am about to d... MoreLink This | Email This | Comments (2) REACHING THE INTERIOR DESIGNERS WHO CAN BRING YOU BUSINESS-NOW!At 8pm tonight, Thursday, Feb. 25th, interior designers from around the world will hold the first ever interior design “chat” with consumers from around the world-on Twitter.Every retailer, every manufacturer, every supplier, every home stager, every remodeler, everyone involved in any way with the home furnishings and related industries is welcome to attend. What is the purpose? Interior designer... MoreLink This | Email This | Comments (2) RESULT: 1/3rd STORE TRAFFIC INCREASE IN ONE DAYThe skeptics may ask: “Really? A NON-SALE event did that - and for under a $1,000.00 - on a Saturday?”The skeptics may think: “I don’t believe it. Is there proof- in writing?” Yep. I’m writing this post to share this: Even though you may not think or be convinced that YOUR customer, at the local level, is interested in eco-friendly furniture - I believe that the success of the event I am about to... More |
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