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Leslie Carothers

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Hi, I'm Leslie Carothers, Chief Energizing Officer of The Kaleidoscope Partnership- a global social media agency started nine years ago for furniture, design and lifestyle brands to provide high level social media strategies along with execution capabilities for our roster of clients on http://tkpartnership.com. Having been in the furniture and luxury design business for the past 29 years, and having worked with consumers, retail sales consultants, retailers, manufacturers, suppliers, designers and the media, I have a decent grasp of our industry and hope, through this column, to give you solid *Retail Ideas* around various facets of social media that will help YOUR business prosper!


Please feel free to start a conversation on my blog by leaving a question or a comment or contact me at any time at leslie@tkpartnership.com, on twitter at @tkpleslie, on Facebook at http://facebook.com/TheKaleidoscopePartnership or through this group I run on Linked In: Social Media for Furniture Retailers, Manufacturers and Suppliers! If you're interested in having me speak to your organization or at your conference about a facet of social media, please email me at the above address.

Title: Retail Ideas Columnist

Email: leslie@tkpartnership.com

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Retail Ideas

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#HPmkt and the Thank You Economy

The world is converging starting Saturday, Oct. 16th, as more than 85,000 people from around the world converge on High Point, North Carolina for the start of the world's largest furniture wholesale furniture tradeshow-High Point Market.With over 2000 exhibitors represented in 188 buildings containing over 12 million sq. feet of showspace and hundreds of thousands of new product introductions, @HP... More

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FACEBOOK: THE RECIPE FOR SUCCESS

Facebook is a crafty seductress. Those 500 million+ users are very tempting to anyone trying to reach today's consumer who, on average, are spending 55 minutes every day there chatting with their friends. Not only that, the fastest growing group on Facebook today is 55 and over with the 2nd fastest growing group being 35 and over- our industry's sweet spot.However, there are critically important f... More

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IT'S TAKING TOO MUCH TIME

This is going to be another short post - I must be learning something from all that tweeting :)I think I've just about said it all in that first statement, though. The furniture shopping process is taking the consumer too much time. They're getting frustrated and, in some cases, giving up altogether or just buying the cheapest option available to them because they don't have the time to do the res... More

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FREEDOM, FACEBOOK and the FOURTH OF JULY

Here's a simple idea for how you can reach out via Facebook,Twitter, your websites and/or your blogs to let our military families know how much you appreciate and honor their service and their sacrifices this Fourth of July weekend.It's easy in the hustle and bustle of sales, shopping, family fun and the the *stuff to get done* around all of those activities to lose sight of the men and women prot... More

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Nebraska Furniture Mart, #NateDay and Twitter

Why did Nebraska Furniture Mart participate in the first #IDZinechat on Twitter? Why did 139 interior design bloggers write about @Nate_Berkus for free for #NateDay on Twitter? How are they all connected and how can you leverage these concepts to create sales and web traffic for your own retail businesses? #IDZinechat explained:#IDZinechat is a FREE and *no strings attached* event on Twitter whe... More
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