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Chris Schultz

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Email: cschultz@reedbusiness.com

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Furniture Biz 101

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No One Needs Furniture

It’s kind of like the hermit who sits sentry, protecting his front door, shotgun on his lap, guarding against an intrusion by robbers intent on stealing his belongings, while the interlopers come in the back door and take all of his possessions.  Forgive the allegory, but sometimes it’s how it feels. The reality is, as blasphemous as it sounds, that no one absolutely needs... More
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