Jim Green
Hi, I'm Jim Green, author of the three volume set of books on the retail furniture business, Furniture Retailing 101. The set of books looks at the industry from a newcomer's perspective and covers the fundamentals and basics of nearly every aspect of furniture retailing. Though it has been written for the novice, I believe the book set will have real value to individuals entering the business from other industries, journalists, analysts, manufacturing executives and representatives and anyone with an interest in learning more about our industry. I have over 30 years experience in both the supply and retail sides of the furniture business, and hold an MBA in Management. In this Web log I will write about some of the more basic and rudimentary aspects of our business and present observations of some of what I have learned over the past three decades. Visit my web site at www.furnitureindustry101.com. Contact me at 727 347-1201 or email me at:
Email: jim@furnitureindustry101.com
Furniture Biz 101Link This | Email This | Comments (8) ControversyI was discussing the blogs on the Furniture/Today web site recently with an F/T staffer and asked his opinion. Why does he think some blogs seem to have greater response from their readers than other blogs? The staffer felt that when the topics are more controversial, readers tend to write responses more than when the issues are more benign. That makes sense. I suppose part of the equation may... MoreLink This | Email This | Comments (3) New Dogs and New TricksI have been in the furniture business since 1975. I mention this only to assert that once, I was a new dog, not the old one I am now. I was young, ambitious, aggressive, and knew squat about the furniture business. I was long on ideas and short on anything to base them on. I remember vividly one of my earlier bosses telling me that I should just do the job for which I was hired and stop trying... MoreLink This | Email This | Comments (2) Old Dogs and Old TricksDoes this sound familiar? You are a furniture retailer who knows how to jump on a good idea. You hear about a promotional strategy another retailer in the country has used which has been wildly successful. You marshal your forces, learn as much as you can about the strategy and its execution, and using what you have learned, emulate the tactics and present your version of the uber-exciting... MoreLink This | Email This | Comments (5) New Dogs and Old TricksIn my last post I spoke to the point that, especially at the upper end of the furniture-retailing spectrum, consumers are buying furniture that is “Good Enough”; that many customers are still buying, they are just buying products that are less expensive but still meet their needs. The retail buyer who might have spent $3,000 four years ago for a sofa, today may spend $1,600... MoreLink This | Email This | Comments (7) Memo to Upper-End RetailersThese are a few indisputable facts and two conclusions. One conclusion is fairly obvious. The second, while unconventional just might ring cash registers through the use of a highly effective strategy borrowed from another industry. Fact: The furniture industry is in a deep recession (not exactly breaking news). Fact: Many consumers, particularly at the better end of the spectrum are... More |
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