Mattress & Bedding industry news, features and analysis
Independent bedding producer Paramount Sleep has added Sumner, Wash.-based bedding manufacturer Sound Sleep Products to its licensee network. More
Joe Mulcahy has been named to the newly created position of director of Internet marketing at Top 10 bedding producer King Koil. More
Sleep accessories producer Malouf has created Comfort Kits for area residents diagnosed with breast cancer. More
Sleep accessories provider PureCare has named bedding veteran Lonnie Scheps to the new position of vice president of market diversification. More
Art Van Furniture has promoted David Van Elslander to the newly created position of senior vice president, Art Van Furniture and president, Art Van PureSleep. More
Organic Mattresses Inc. said it has created a 12-member Retailer Council for better collaboration with its dealers. Members represent OMI’s retailers from around North America, representing large, medium and independent dealers from furniture, organic and main line sleep shops. More
News From The Web
- Jim Gallman of Simmons Bedding demonstrates a downloadable application that offers retailers and consumers an interactive 3D look inside any Simmons mattress. Simmons said it is the first “augmented reality” app in the mattress industry.(Our video coverage is sponsored by MicroD.)
MOST VIEWED ARTICLES
November 21, 2014The New York Times recently took a look at the mattress shopping experience, and the results weren’t pretty. The Times story, headlined “An Easy Choice? Dream On,” said that mattress shoppers “must navigate a Kafkaesque maze” to find the right mattress. Among its findings: The products all look alike, there is too much “marketing-speak,” and the industry offers “one-day sales for 365 days a year only.” In the full disclosure category, I was among those quoted in the story — and accurately, I might add. Among other things, I decried the industry focus on low prices in mattress ads, telling ...
November 11, 2014Consumer Reports revisits the mattress industry in its November issue. The latest visit, while well intentioned, once again misses the mark. Producers who find themselves with high ratings for their mattresses will be pleased. That includes Serta, Simmons, Charles P. Rogers, Stearns & Foster and The Original Mattress Factory, which top the innerspring list; Novaform, Spring Air, Bob’s Discount Furniture and Tempur-Pedic, which top the memory foam list, and Sleep Number, which tops the adjustable air list. The high ratings those brands earned are a coveted prize, a powerful recommendation from the respected consumer products evaluation company. But even some ...
November 5, 2014I heard a few scary words at the recent High Point Market. “We have been Ebola-ed and ISIS-ed to death,” one bedding executive told me. “Everyone is concerned. This is affecting the consumer. There is a lot of uncertainty in the world these days. Consumer confidence is being eroded.” This exec doesn’t see things getting much better until next year. I didn’t think that Ebola and ISIS would be part of my bedding conversations, but they were. Anything that affects consumers can affect the bedding industry. Several bedding execs told me they don’t think the Ebola and ...
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